Web portals pool online dating ponds (Detroit News)- Online Dating News
Industry folks call it “online dating aggregation,” but James Nord, founder of one such company, called Rubixx, compares its service to those offered by travel companies CheapFlights. Rubixx works similarly by feeding daters’ profiles of potential matches who fit their basic requirement (gender, age range, location) from a variety of dating sites, such as Lavalife, Cupid. If the user finds someone who strikes his or her fancy, the user can then click through to the dating site to pursue the match — but the user will still have to register and pay the site’s fee, if there is one. Dave Evans, an online dating industry consultant, says that despite interest in online dating aggregators, they’ve been slow to gain traction. Rubixx competitor Copenda says Facebook profiles will be wrapped into the new version of its “social people search engine” set for release this month. read more
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